BACK RESTAURANTS
Ziploc.
Millions of tons of food gets thrown out in the back of restaurants each year.
So, we turned the backs of some of the most wasteful restaurants into entirely new restaurants and had them serve new dishes made with leftover ingredients preserved with Ziploc.
SHORTLIST x1
Cannes Lions
Energy BBDO & AlmapBBDO
AGENCY
ROLE
Senior Copywriter
Ioana Filip
ECD
Cassidy Buzin & Elaine Kalvelage
CD
AD
Alessandra Coloma